Use Of Animation in Web Designing

The motion of images and objects on a web page is possible with the help of a technology named as animation. By and large, the animated articles are created with the help of Adobe Flash; nevertheless, some websites use GIF and Java animations. The contemporary web designers spare no efforts to make a website more interactive; for such purpose, streaming video is included in a website using Flash Animation. Apart from making a web page interactive, the streaming video helps in several factors such as attracting visitors, giving the user a demonstration or simply for entertaining. 

Why use animation in web pages?

To attract visitors

This is the primary factor for using an animation over a given page. The techniques of animation enjoy a vivacious life on most of the online advertisements. The animated work ranges from movements of cartoon figures to plain blinking text. However, a point to remember – never overdo the animated work on any web page; the result will be tawdry.
 

To demonstrate
 Another significant reason to use animations has been to explain a specific message. Animation has been useful where the working or making of a product needs to be shared. However, it must be noted that the business should never force a user to watch a demonstration video. Also, one of the key reasons of higher bouncing rates has been slow loading time of the demonstration video. If the loading time is high, try to make the video using 2dAnimations.

To entertain
An entertainment website’s designing work will rely heavily on the animation technology. With the help of animated objects, the website becomes interactive. The web designers should always create animated objects and figures of high creative worth.

Before recruiting an animator for designing a website, the business and web designer must pull of a comprehensive need analysis.